On April 21, 2015, the WoW Token became live in the Europe game region. From the in-game shop, it was available at 20 EU, and in the Auction House, it was set at a starting price of 35,000 Gold across the Europe region. Based on player supply and demand, the gold price automatically fluctuated from that point onwards. The number of Token purchases from the shop were then limited by Blizzard to only 10 within a 30-day period. Even set higher were the limit on Token purchased for gold, although they were also adjusted once in a while.

How to Use WoW Token Game Time with a Recurring Subscription
Suspending your subscription or resubscribing is unnecessary if you have an active recurring subscription, as you can still redeem WoW Tokens. When your currently paid-for subscription period ends, your recurring subscription will automatically pause, and all redeemed WoW Token game time will be applied next. Remember that, at any given time, you can have multiple WoW Tokens redeemed on your account. Your recurring subscription will automatically pick up where it left off as soon as any accumulated WoW Token game time expires.

Region-wide Exchange
Each game region i.e. Americas, Europe, Korea, Taiwan, and China will have its own shared WoW Token exchange.

Via a new Game Time tab in the Auction House, a Token can then be put up for sale in a region-wide exchange once purchased. Access to a vibrant, active Token marketplace and the largest possible pool of prospective buyers is ensured for everyone by a region-wide WoW Token exchange, although the rest of the Auction House will remain realm-based. Players who purchase a WoW Token from the Auction House in the Americas, Europe, Korea, and Taiwan game zones will be able to redeem it for 30 days worth of game time.

Going for Gold
Because the Token exchange has to start somewhere, we will be setting the initial gold value of the WoW Token ourselves. The starting gold value in each region will be based on several factors, including regional in-game economies, but ultimately our goal is to select a fair and reasonable starting price. After that, the Token's gold value will be determined dynamically based primarily on player supply and demand. Simply put, if more WoW Tokens are being listed than are being purchased, the price will automatically drift downward over time. If people are purchasing Tokens from the Auction House faster than they're being put up for sale, then prices will go up accordingly. As a reminder, to help make sure players can trade WoW Tokens confidently, once a Token sells, the seller will receive the amount of gold they were quoted at the time they listed their Token.

The jewelcrafting profession has received major changes in the most recent Patch 5.2, creating lucrative new opportunities for WoW Gold profit.

According to the resident gold-making expert at WoW Insider, Basil Bernsten, sweeping jewelcrafting recipe changes have opened up a better use for those idle Serpent's Eyes, as well as an alternative profit path for gems with the new Primal Diamond recipe.

Serpent's Heart
Bernsten noted that jewelcrafters have been using Serpent's Eyes to craft level 450 jewelry only to end up disenchanting most of them. This is because demand for level 450 jewelry has tapered off after the initial demand, and jewelcrafters would rather disenchant the items than attempt to resell them at a minor profit one piece at a time. In short, the effort it would take to sell the items will not compensate for the meager gold income.

Enter the new jewelcrafting daily cooldown that converts three Serpent's Eyes into a Serpent's Heart prism. (The jewelcrafting design recipe is a fairly common drop from level 90 elite mobs and up.)

"Now that all jewelcrafters will have the option of turning three Serpent's Eyes into a prism every day, that will provide an outlet for the Eyes that may be more profitable than the 450 blues," said Bernsten.

Players can choose to craft The Serpent's Heart, open each one, and sell the random level 90 gem drops. Level 90 gems still have a big demand market, and there is little chance of quick saturation because of the daily cooldown restriction on making The Serpent's Heart.

Primal Diamond
While the Serpent's Heart promises to be an almost assured moneymaker for jewelcrafters, Bernsten said that the new Primal Diamond recipe is cost-effective in concept but will still depend on market conditions.

Bernsten said the tentative profitability of Primal Diamonds stems from the fact that they are created by transmuting popular - and relatively more expensive - gems, namely two each of Wild Jade, Vermilion Onyx and Imperial Amethyst.

"These three gems are the double stat gems, so in addition to having the highest number of different cuts available, some of them are ridiculously popular: I can't seem to keep Vivid Wild Jades (or Perfect Vivid Alexandrite, which is just as good) in stock," said the gold-making guru Bernsten.

"That makes the current price for Primal Diamonds rather high, since I have to choose between cutting and selling a very popular gem and making a meta gem," he added.

Those who seek to cut a big profit of Primal Diamonds will need to figure out whether there is more WoW Gold earned from making Primal Diamonds rather than disenchanting or vendoring greens. The decision revolves around tracking the prices of the Golden Lotus, in particular.

But even without doing a full price comparison, players might want to give the new Primal Diamond recipe the benefit of the doubt in terms of profit potential.

"It's supposed to be unambiguously good, not good on some realms sometimes," concluded Bernsten.