U7Buy is an international supplier of services related to online games including in-game currencies, power leveling, in-game items, collectibles and more. When it was first founded, the site only covered small amounts of popular MMORPGs such as the World of Warcraft and other similar titles. Since its inception, U7Buy has expanded its offerings to a wide variety of different games, including the ever-popular FIFA 16 Ultimate, the football simulator Madden NFL 16, the competitive open-world MMORPG ArcheAge, and Elder Scrolls Online.

U7Buy price is usually lower than an average market with their personal motto "Spend Less, Get More" to heart. Their list of customers have been growing each year. Mostly customers choose U7Buy for their speed and safety practices. They are working their best to minimize all risks to a customer account while delivering the item.

Product. u7buy is a primarily a seller of virtual currency for nearly 50 online games, ranging from newer releases such as ArcheAge, top-tier mainstays such as World of Warcraft and Guild Wars 2, and selected sports games such as NFL 16 and NBA 2K16. The site also operates a fair amount of power leveling services, item sales and account selling, although for only a smaller pool of games.

Price. u7buy might not be a seller that many gamers have heard about, but it’s trying to carve a name as one of the cheaper sites for virtual currency. It beats many of the more trusted sellers, which should put it in the radar of bargain-hunting gamers. Small discounts can be obtained by doing certain actions, such as a 3% discount code for liking the site’s Facebook page, and during special holidays. For example there was a site-wide 15% off on all Products for during the Black Friday week. There are also loyalty member rewards and discounts that may further drive down Prices. Most satisfied customers that leave reviews commented on how cheap the Prices were on the site.

Shopping and Payment. The shopping experience at u7buy may prove to be jarring for some who are used to cleaner and simpler transaction systems. There is relatively more clicking involved before you get to the payment stage, which can get clunky especially for customers that are transacting on their small-screened mobile phones. That aside, multiple purchases are at least made easier through the shopping cart feature. Payment options are a bit limited, but not a total deal breaker if you have an internationally accepted credit card. The site is forthcoming with regards to its refund policies – a refreshing change from other sellers that try to keep you in the dark.

Speed. At its fastest, u7buy can deliver virtual currency within 15 minutes, which is impressive for a lesser known site. This suggests access to reliable gold suppliers, especially for the so-called “hot games” listed on their homepage. Power leveling services can vary from within several days to more than a week, depending on the game.

Customer Service. As is the industry standard, u7buy’s primary mode of Customer Service is through a 24/7 chat support. But contacting them in other ways may lead to frustrations. Email support for purchases, for instance, is not a 24 hours service and replies can take as long as 36 hours – at which point gamers may have already missed out on urgent raids and auction house deals due to delivery issues. Complaints on buying gold, power leveling and items even take longer to be resolved with a promised turnaround time of at most 3 days, which will leave gamers crossing their fingers that their orders do not encounter any issues to avoid an inconvenient wait.